Articles
RESEARCH
ON THE EMBEDDED METHOD AND PROCESS
COMPETENCY INDEX OF TEACHER COMPETENCY
DEVELOPMENT IN VOCATIONAL COLLEGES AT
THE UNDERGRADUATE LEVEL
Xiaoshu
Bian, Yu Qiao
1082-1089EXPLORING
THE FACTORS INFLUENCING THE WORK
PERFORMANCE OF BANK EMPLOYEES IN
COMMERCIAL BANKS IN
Yuanpei
Wang, Preecha
Wararatchai
1222-1227CONSUMER
BEHAVIOR FACTORS AFFECTING
PEOPLE’S INTENTION TO EXERCISE IN
NAKHON PATHOM
MUNICIPALITY
Suporntip Pupanead,
Medha
Aroonprasathporn
97-104THE
IMPACT OF TRANSFORMATIONAL MENTOR
LEADERSHIP ON POSTGRADUATES'
INNOVATION PERFORMANCE
Jian
Wei
1285-1293THE
INFLUENCE OF TRANSFORMATIONAL LEADERSHIP
ON TEACHER INNOVATION CAPABILITY IN
COLLEGES OF HAINAN
Minli Zheng,
Teerapong Pongpeng
569-583SEMIOTICS
ANALYSIS OF MUSIC COMMUNICATION IN
DISNEY'S ANIMATED
FILMS
Jinli Jiang, Prakaikavin
Srijinda
736-747THE
ECOLOGICAL DISCOURSE ANALYSIS OF THE
ECOLOGICAL THEMES IN THE AMERICAN
TRANSCENDENTALISM LITERATURE: A CASE
STUDY OF PRAY TO WHAT EARTH DOES THIS
SWEET COLD BELONG BY HENRY DAVID
THOREAU
Linjia Gao, Cholthicha
Sudmuk, Behrad Aghaei, Suwaree
Yordchim
860-865PROFESSIONAL
DEVELOPMENT STRATEGIES FOR JUNIOR HIGH
SCHOOL CHINESE TEACHERS IN ANHUI
PROVINCE
Jie Ding, Suttipong
Boonphadung
974-977THE
CURRENT SITUATION OF SPORTS INTANGIBLE
CULTURAL HERITAGE PROTECTION MANAGEMENT
IN HUNAN PROVINCE, CHINA
Qiuxia
Tang, Bunjob
Piromkam
1141-1147PARA-SOCIAL
RELATIONSHIP WITH GAMING STREAMER
AFFECTING TO VIDEO GAME PRODUCT ATTITUDE
AND PURCHASE INTENTION: CONCEPTUAL
FRAMEWORK REVIEW
Pachoke
Lert-asavapatra, Mooktra Thongves,
Chompoo Saisema, Wichan
Lertlop
192-196EFFECTIVE
CURRICULUM MANAGEMENT FOR ENHANCING
STUDENT ABILITY OF APPLIED SCIENCE
UNIVERSITIES IN YUNNAN PROVINCE
CHINA
Jianhong Zhao, Suttipong
Boonphadung
1332-1339ON
THE PROBLEMS AND COUNTERMEASURES OF
ADULT EDUCATION MANAGEMENT IN SHATOU
UNDER THE BIG DATA
ENVIRONMENT
Feng
Zheng
634-642UNDER
THE BACKGROUND OF BIG DATA, THE CURRENT
SITUATION OF DISTANCE EDUCATION AND
ANALYSIS OF XUE HENG’S LEARNING
ACHIEVEMENT LEVEL
Wenming Pei,
Chaithanaskorn Phawitpiriyakliti, Sid
TerasonA
STRUCTURED FRAMEWORK TO OPTIMIZE THE
ALLOCATION OF TEACHING BUDGET--A CASE
STUDY OF A LOCAL UNDERGRADUATE
COLLEGE
Zhonglun Yu, Sudawan
Somjai
913-924RESEARCH
ON MARKETING STRATEGY OF HARBIN ICE AND
SNOW WORLD BRAND
Maolin
Chen
1025-1027RESEARCH
ON PURCHASING INTENTION OF GREEN
AGRICULTURAL PRODUCTS OF YUNNAN BASED ON
SOR THEORY UNDER LIVE STREAMING
COMMERCE
Ma Xiaoxi, Niyom
Suwandej
1202-1209THE
STUDY OF THE COMPONENTS OF VALUE-ADDED
FACTORS IN THE PRODUCTS OF COMMUNITY
ENTERPRISE ENTREPRENEURS TO PROMOTE THE
CREATION OF COMMUNITY ECONOMIC
DEVELOPMENT
Chumpon Rodjam,
Panyada Chanthakit, Eakolarn
Chotianusorn, Wutipong
Janmuangthai
40-46FACTORS
AFFECTING THE PROCESS OF PREPARING THE
STRATEGIC PLAN AND THE ANNUAL ACTION
PLAN
Wassana Phongwilai, Chumpon
Rodjam, Roongrawee
Mungsing
372-379THE
INFLUENCE OF ESG MANAGEMENT, ACTIVITY
RECOGNITION AND PERFORMANCE THAT AFFECTS
THE HIGH-QUALITY DEVELOPMENT OF
ENTERPRISES IN YUNNAN PROVINCE,
CHINA
Wang Anan, Muhammad Shahid
Khan
549-558THE
EFFECT OF SERVANT LEADERSHIP ON
INNOVATIVE BEHAVIOR OF ENTERPRISE
EMPLOYEES
Qiu
Wang
721-727CURRENT
SITUATION OF DANCESPORT EVENT MANAGEMENT
IN CHINA
Weiwei Yin, Kittipong
Potimu
842-853RESEARCH
ON THE DEVELOPMENT OF KNOWLEDGE
MANAGEMENT FOR PRIMARY SCHOOL MANAGERS
IN CHINA
Ying Tian, Suttipong
Boonphadung
965-967EXPLORING
THE KEY FACTORS OF IMPROPER HUMAN
RESOURCE MANAGEMENT LEADING TO THE
WEAKENING OF A COMPANY'S CORE
COMPETITIVENESS- TAKING COMPANY Y AS AN
EXAMPLE
Weixi Zheng, Sittichai
Thammasane
1064-1072EDUCATIONAL
LEADERSHIP FOR COLLECTIVE MANAGEMENT IN
21ST CENTURIES
Shining
Zhao
1130-1133HUMAN
RESOURCE MANAGEMENT THAT AFFECTS
EMPLOYEE PERFORMANCE IN
NONTHABURI
Suwita Prugsaarporn,
Panida Ninaroon, Tawatchai
Suphuan
161-165A
REVIEW OF THE TEACHERS’
INFORMATIZATION TEACHING ABILITY IN
CHINA
Xu Xiao, Thada
Siththada
1318-1325RESEARCH
ON STUDENT MANAGEMENT STRATEGIES IN THE
DIGITAL ERA OF THE UNIVERSITY OF
INTERNATIONAL BUSINESS AND
ECONOMICS
Yuan
Li
620-625THE
COMMUNICATION EFFECT, EXPRESSION FORM
AND DEVELOPMENT OF ONLINE GAMES ON
TRADITIONAL CULTURE
Yan Wang1,
Krisana
Chueachainat
772-777RESEARCH
ON MARKETING STRATEGY OF ANTA SPORTS
SHOES PRODUCTS IN NORTHWEST CHINA
ENVIRONMENT
Ran Qu
Qu
898-906RESEARCH
ON ENTERPRISE MARKETING STRATEGY
INNOVATION IN THE ENVIRONMENT OF
"SHARING
ECONOMY"
Shasha
Qi
1007-1013RESEARCH
REVIEW ON APPLICATION MANAGEMENT OF
SPORTS INTELLIGENT SERVICE SYSTEM IN
RESIDENTIAL PARKS IN HUNAN PROVINCE,
CHINA
Rongrong Hu, Supits
Samahito
1182-1192PRODUCT
DEVELOPMENT FROM REED MAT BAN NONG NA
KHAM COMMUNITY ENTERPRISE GROUP, MUANG
DISTRICT, UDON THANI
PROVINCE
Annop T. Srivong,
Natiyaphon
Tungkhasamit
268-273FACTORS
INFLUENCING CONSUMERS’ PURCHASE
INTENTION FOR JASMINE
TEA
Jinfeng Huang, Nusanee
Meekaewkunchorn, Chaiyawit
Muangmee
1381-1386FACTOR
AFFECTING THE DEVELOPMENT OF YOUTH
SCHOOL FOOTBALL COMPETITION SYSTEM IN
HUNUN PROVINCE
Wen Tang, Parinya
Kwanmuangvanich
700-707STRATEGIES
FOR THE DEVELOPMENT OF MANAGERIAL
COMPETENCIES TO ENHANCE JOB PERFORMANCE
OF ADMINISTRATIVE STAFF IN HIGHER
EDUCATION INSTITUTIONS
Yan Zhu,
Wipada Prasansaph
831-836INFLUENCING
BRAND EXPERIENCE ON SPORT BRAND LOYALTY:
UNIVERSITY STUDENT IN GUANGXI PROVINCE,
CHINA
Songwei Zhong, Anuchit
Kulawanich, Boonyada
Pahasing
947-956STUDENT
MANAGEMENT IN VOCATIONAL COLLEGES IN
CHINA UNDER THE BACKGROUND OF THE NEW
ERA（GUIZHOU ELECTRONIC SCIENCE AND
TECHNOLOGY VOCATIONAL
COLLEG）
Hua Fu, Ganratchakan
Lertamornsak
1055-1058THE
GUIDING IDEOLOGY OF CHINESE EDUCATIONAL
ADMINISTRATION EFFICIENCY (KUNMING MEDIA
COLLEGE, YUNNAN PROVINCE)
Bian
Lyu, Ganratchakan
Lertamornsak
1119-1124RESEARCH
ON THE REFORM OF STUDENT EDUCATION
MANAGEMENT IN HIGHER VOCATIONAL COLLEGES
UNDER THE INNOVATIVE EDUCATIONAL
CONCEPTS
Zhengda Liang, Nuntiya
Noichun
1249-1255COMMUNITY
TOURISM MARKETING INNOVATION TO ENHANCE
THE FOUNDATION ECONOMY OF SAMUT
SONGKHRAM PROVINCE
Wutipong
Janmuangthai, Cholpassorn
Sitthiwarongchai, Chumpon Rodjam, Yenjit
Kongpan
127-132THE
CURRENT SITUATION OF JISHOU DRUM
CULTURAL FESTIVAL
Jianxin Liu,
Nuttavut Phonsri
1304-1308THE
INTERRELATION BETWEEN GREEN INNOVATION
AND CONSUMER’S ONLINE GREEN
PURCHASE BEHAVIOR IN CHINA: A LITERATURE
REVIEW
Shaozi Chen,
Chaithanaskorn Phawitpiriyakliti, Sid
Terason
600-613RESEARCH
ON THE IMPACT OF AI IMAGE GENERATION ON
USER SATISFACTION IN CHINESE SOCIAL
MEDIA: A CASE OF XIAOHONGSHU
APPLICATION
Chen Zhe,
Prakaikavin
Srijinda
759-766A
CORPUS-BASED MULTIDIMENSIONAL ANALYSIS
OF HEMINGWAY’S WRITING
STYLE
Jianfeng Lian, Cholthicha
Sudmuk, Angvarrah Lieungnapar, Behrad
Aghaei, Suwaree
Yordchim
885-891PEDAGOGICAL
CONTENT KNOWLEDGE OF FOREIGN LANGUAGE
TEACHERS: A REVIEW
Meijiao Shi,
Chalermpol Tapsai
995-1000THE
CURRENT SITUATION OF UNIVERSITY
BASKETBALL LEAGUE MANAGEMENT IN HUNAN
PROVINCE, CHINA
Junbo Luo,
Bunjob Piromkam
1163-1170THE
STUDY OF STUDENT SATISFACTION AT THE
UDONTHANI EDUCATION CENTER SUAN SUNANDHA
RAJABHAT UNIVERSITY TOWARDS PROVIDING
ACCIDENT INSURANCE
SERVICES
Taksa Parakaew, Srayut
Kuanmuang
254-259SURVEY
AND REFLECTION ON THE CURRENT STATUS OF
URBAN COMMUNITY SPORTS FACILITIES IN
YONGZHOU CITY
Jinmei Li, Supitr
Samahito
1367-1373THE
INFLUENCING FACTORS OF THE EFFECTIVENESS
OF UNIVERSITY-ENTERPRISE
COOPERATION
Qi
Zhang
674-688THE
CURRENT SITUATION OF THE MANAGEMENT OF
THE UNIVERSITY STADIUMS IN TIANJIN,
CHINA
Yaming Zhou, Bunjob
Piromkam
813-820RESEARCH
ON THE INFLUENCE OF DIGITAL ECONOMY ON
ENTERPRISE HUMAN RESOURCE
MANAGEMENT
Yuanyuan
Cui
935-941SOCIAL
DISSEMINATION OF NEWS--A CASE STUDY OF
TIKTOK
Xiyi Zhang, Somdech
Rungsrisawat
1043-1047RESEARCH
ON THE RELATIONSHIP BETWEEN RISK
PREVENTION AND ENTERPRISES PERFORMANCE
IN SMALL AND MEDIUM ENTERPRISES IN
HENAN, CHINA
Haiyong Jia, Niyom
Suwandej
1090-1105OVERVIEW
OF THE CHARACTERISTICS OF LOCAL
UNIVERSITIES IN ZHENGZHOU CITY, HENAN
PROVINCE, CHINA
Ning Jia, Thada
Siththada
1228-1238FACTORS
INFLUENCING TIKTOK SHOP BUYING BEHAVIOR
OF CONSUMERS IN BANGKOK
Narumon
Chomchom, Kasititorn Assawapongvanich,
Arpaporn Phokajang
105-110CHENGDU
WUSHU SANDA CLUB COACHING COMPETENCY AND
APPLICATION
Qingfeng Liang,
Supitr Samahito
1294-1298THE
IMPACT OF INNOVATIVE LEADERSHIP ON
ORGANIZATIONAL PERFORMANCE IN
UNIVERSITIES IN YUNNAN
PROVINCE
Yu
Nie
584-592COMMUNICATION
OF URBAN CULTURAL IMAGE IN THE
PERSPECTIVE OF NEW MEDIA-TAKING JINAN AS
AN EXAMPLE
Xiaolin Luo, Somdech
Rungsrisawat
748-753A
CORPUS-BASED STUDY ON DISCOURSE MARKERS
IN EXPOSITORY WRITING OF CHINESE COLLEGE
STUDENTS
Jiahuang Chen,
Cholthicha Sudmuk, Montarat
Rungruangthum, Behrad Aghaei, Suwaree
Yordchim
886-873A
MODEL AND MEASUREMENT OF TEACHER
COMPETENCE FOR SMART
EDUCATION
Jia Yuan, Niyom
Suwandej
978-989SWOT
ANALYSIS OF THE DEVELOPMENT OF
NON-PROFIT SPORTS ASSOCIATION IN HAINAN
PROVINCE, CHINA
Xiaoliang Gao,
Bunjob Piromkam
1148-1156SATISFACTION
SURVEY OF PUBLIC SERVICE RECIPIENTS FROM
THE NONG BUA LAMPHU PROVINCIAL
ADMINISTRATIVE
ORGANIZATION
Srayut Kuanmuang,
Napassawan Kumklong, Phirayu
Seanbudda
231-238THE
CURRENT STATUS OF BRAND POSITIONING,
BRAND VALUE, PERCEPTION OF DESTINATION,
AND BRAND LOYALTY IN THE BRAND BUILDING
OF THE TOUR OF ZHONGYUAN ROAD OPEN
CYCLING CHAMPIONSHIP
Qian Peng,
Nuttavut Phonsri
1340-1354MANAGING
TEACHING INNOVATIVE PROCESS FOR TEACHERS
CORE COMPETENCIES IN VOCATIONAL
UNIVERSITITES BASED ON CHINA REFORM NEW
POLICY
Wenjing Ma, Kuncharee
Kakhai
643-658A
STUDY ON THE NECESSITY OF FAMILY
EDUCATION CURRICULUM FOR COLLEGE
STUDENTS
Yuling
Wang
790-800STUDENTS’
HOLISTIC COMPETENCIES IN CHINESE PRIVATE
COLLEGES
Ying Ou, Wipada
Prasansaph
925-929RESEARCH
ON THE DEVELOPMENT STRATEGY OF THEME
FILMS IN THE NEW NORMAL
ERA
Zhong Zhang, Somsak
Klaysung
1028-1032THE
EFFECT OF ENVIRONMENTAL KNOWLEDGE ON
GREEN PURCHASE INTENTION
Mulin
Liu1, Niyom
Suwandej
1210-1221EXPLORING
THE INFLUENCE OF SERVICE QUALITY ON
CUSTOMER LOYALTY OF SPORT TOURIST IN
BANGKOK THAILAND
Anuchit
Kulwanich, Teerapong
Pongpeng
52-60PLANNING
THE DYEING OF LOCAL CLOTH PRODUCTION
CASE STUDY OF BAN CHIANG LOCAL CLOTH
COMMUNITY ENTERPRISE
Surapong
Intarapak, Phirayu Seanbudda, Srayut
Kuanmuang
445-451PARTICIPATE
VIRTUAL CORPORATE SOCIAL RESPONSIBILITY
CO-CREATION ON THE GREEN PURCHASE
INTENTION： LITERATURE
REVIEW
Peng Xu, Chaithanaskorn
Phawitpiriyakliti, Sid
Terason
559-568THE
IMPACT OF DIGITAL TEACHING ON STUDENT
ACHIEVEMENT
Dong Wang, Muhammad
Shahid Khan
728-735INNOVATIVE
MANAGEMENT OF AESTHETIC EDUCATION IN
PRIVATE UNIVERSITIES IN
CHINA
Yueyan Wang, Krisana
Chueachainat
854-859ANALYSIS
OF THE CURRENT SITUATION OF BANK
FINANCIAL PRODUCTS IN
CHINA
WenKe Li, Pramsuk
Huanprapai
968-973THE
PENETRATION OF THE CONCEPT OF
"CULTIVATING PEOPLE WITH MORAL
INTEGRITY" IN THE EDUCATION
MANAGEMENT OF SICHUAN INSTRUMENT
INDUSTRY SCHOOL
Yang Yifan,
Nuntiya Noichun
1073-1081TEACHERS'
COMPETENCE AND UNIVERSITY INTERNATIONAL
STUDENTS' PERFORMANCE IN KUNMING
CITY CHINA
Wenjiao
Du
1134-1140PROMOTING
SUSTAINABLE DEVELOPMENT: THE EFFECT OF
INTERNET USE FOR GREEN ENVIRONMENT
INFORMATION ON CHINESE COLLEGE
STUDENTS' PRO-ENVIRONMENTAL
BEHAVIORS
Muhammad Shahid Khan,
Kassamara Sornsawan
175-191THE
IMPORTANCE OF MORAL EDUCATION IN THE
MANAGEMENT OF HIGH SCHOOL CLASS
TEACHERS
Cui Yang, Nuntiya
Noichun
1326-1331THE
APPLICATION OF EDUCATION AND TEACHING
INNOVATION STRATEGY IN SHANTOU CENTRAL
KINDERGARTEN
Chen
Wenjing
626-633THE
IMPACT OF WORK-FAMILY CONFLICT ON JOB
PERFORMANCE OF CHINESE GRASSROOTS CIVIL
SERVANTS THE CASE OF QINGZHOU
CITY
Jia Li, Chaithanaskorn
Phawitpiriyakliti, Sid
Terason
778-784INNOVATIVE
MANAGEMENT OF SMALL AND MEDIUM-SIZED
ENTERPRISES ON CHINESE CROSS-BORDER
E-COMMERCE PLATFORMS
Panpan
Li
907-912STUDY
OF PRINCIPAL LEADERSHIP TRAITS IN THE
CONTEXT OF CONTEMPORARY
SCHOOLS
Ning Jia, Thada
Siththada
1014-1024MODEL
OF THE MEDIATING ROLE OF OPEN INNOVATION
BETWEEN SOCIAL CAPITAL AND SMES
PERFORMANCE SUCCESS IN GUANGDONG,
CHINA
Wenjie Ji, Niyom
Suwandej
1193-1201INNOVATION
IN MANAGING THE ECOSYSTEM OF E-SPORTS
AND ANALYZING THE GROWTH OF THE GAMING
BUSINESS IN THAILAND
Cholpassorn
Sitthiwarongchai, Wichar Kunkum, Koranee
Jiarathum, Sirivan
Sererat
33-39ONLINE
LEARNING BEHAVIORS AND OPINIONS ON
ONLINE LEARNING MANAGEMENT OF THE MASTER
OF BUSINESS ADMINISTRATION STUDENTS IN
PROFESSIONAL FOOTBALL MANAGEMENT, SUAN
SUNANDHA RAJABHAT
UNIVERSITY
Supakorn
Tunvaravuttichai, Chaithanaskorn
Phawitpiriyakliti, Nuttavut Phonsri,
Boonyada Pahasing
321-329STUDY
ON THE INNOVATIVE MANAGEMENT AND
PRACTICE OF CURRICULUM REFORM IN CHINESE
VOCATIONAL SCHOOLS
Qian
Li
531-548THE
IMPECTING FACTOR OF INNOVATIVE
STRATEGIES OF INTERNATIONAL HIGHER
EDUCATION UNDER THE CONSTRUCTION OF
HAINAN FREE TRADE PORT
CONSTRUCTION
Wang Sa, Niyom
Suwandej, Mooktra
Thongves
708-720THE
IMPACT OF INSTRUCTIONAL LEADERSHIP ON
TEACHER PERFORMANCE IN PUBLIC HIGHER
VOCATIONAL COLLEGES IN CHINA
Xue
Zhang, Wipada
Prasansaph
837-841RESEARCH
ON THE EMPLOYMENT OF GRADUATES OF
PRIVATE COLLEGES AND UNIVERSITIES IN
EDUCATIONAL MANAGEMENT ----TAKING THE
EXAMPLE OF BUSINESS MAJOR IN THE SCHOOL
OF ACCOUNTING OF DIANCHI
COLLEGE
Zhitian Yang, Nuntiya
Noichun
957-964RESEARCH
ON THE DEVELOPMENT STATUS AND
IMPROVEMENT STRATEGIES OF
INFORMATIZATION MANAGEMENT IN RURAL
PRIMARY SCHOOLS: A CASE STUDY OF RURAL
PRIMARY SCHOOLS IN TONGREN CITY, GUIZHOU
PROVINCE
Ying Tian, Suttipong
Boonphadung
1059-1063THE
GUIDELINES FOR OF IMPLEMENTING CHATGPT
IN THE EDUCATIONAL ADMINISTRATION OF
HIGHER VOCATIONAL COLLEGES IN ERQI
DISTRICT, ZHENGZHOU
Zhengda
Liang, Nuntiya
Noichun
1125-1129FACTORS
RELATED TO SATISFACTION WITH FINANCIAL
TRANSACTIONS IN BUYING PRODUCTS AND
SERVICES: CASE OF TALINGCHAN FLOATING
MARKET, TALINGCHAN DISTRICT,
BANGKOK
Tawatchai Suphuan,
Suwita Prugsaarporn
156-160FEMALE
LEADERSHIP IN CHINA: RESEARCH STATUS AND
PROSPECTS
Xi Yao, Thada
Siththada
1309-1317EDUCATION
AND TEACHING REFROM AND INNOVATION OF
THE UNIVERSITY OF INTERNATIONAL BUSINESS
AND ECONOMIC IN THE NEW MEDIA
ENVIRONMENT
Yuan
Li
614-619THE
ROLE OF WECHAT IN EDUCATIONAL
COMMUNICATION
Lusi Liu, Krisana
Chueachainat
767-771MATHEMATICAL
MODELS FOR PREDICTING THE EPIDEMIC
TRENDS OF BRUCELLOSIS
Sijai Liu,
Sarisak Soontornchai, Somchai
Bovornkitti, Wang
Xuemei
892-897FACTORS
AFFECTING ENTERPRISES' CHOICE OF
LABOR OUTSOURCING
Qi Feng
Zhou
1001-1006MODEL
OF THE MEDIATING ROLE OF KNOWLEDGE
INTEGRATION STRATEGY BETWEEN STRUCTURAL
CAPITAL AND INNOVATION CAPABILITY OF
HI-TECH ENTERPRISES IN CHINA
Rui
Zhu, Niyom
Suwandej
1171-1181COMMUNITY
PARTICIPATION IN CREATIVE CULTURAL
TOURISM MANAGEMENTA CASE STUDY OF UMCHAN
SUBDISTRICT, PRAJAKSILPAKOM DISTRICT.
UDON THANI THAILAND
Ekkachai
Sithamma, Wanthanee
Wattanakhompratip
274-280THE
IMPACT OF CORPORATE SOCIAL
RESPONSIBILITY AND BRAND LOYALTY ON
HONGXING ERKE SPORTING GOODS
COMPANY
Zhongyao Huang,
Tatchapong Sattabut, Nusanee
Meekaewkunchornb
1374-1380IMPACT
OF ENTERPRENEURIAL TALENT ON FINANCIAL
MANAGEMENT INNOVATION: TELECOM
ENTERPRISE IN SOUTH CHINA
Hanlei
Ma, Teerapong
Pongpeng
689-699THE
IMPACT OF HUMAN CAPITAL, ORGANIZATIONAL
LEARNING ON ORGANIZATIONAL PERFORMANCE
OF UNIVERSITIES IN HAINAN,
CHINA
Jue Wang, Chaithanaskorn
Phawitpiriyakliti, Sid
Terason
821-830RESEARCH
ON THE LEADERSHIP OF ADMINISTRATORS IN
PRIVATE UNIVERSITIES
Dan
Ye
942-946ANALYSIS
OF WAYS TO ENHANCE THE INNOVATION AND
ENTREPRENEURSHIP ABILITY OF
SCHOOL-ENTERPRISE COOPERATION IN TEA ART
SPECIALTY DRIVEN BY THE INTEGRATION OF
SCIENCE AND EDUCATION -- TAKING ZHEJIANG
YUXIANG VOCATIONAL AND TECHNICAL COLLEGE
AS AN EXAMPLE
Fang Jiang,
Ganratchakan
Lertamornsak
1048-1054INNOVATIVE
APPLICATION OF CARD METHOD AND GROUP
LEARNING METHODCOMBINATION FOR SHENZHEN
HIGH SCHOOL STUDENTS
Hongchun
Zheng, Chaithanaskorn Phawitpiriyakliti,
Sid Terason
1106-1118HUMAN
RESOURCE MANAGEMENT IMPROVEMENT STRATEGY
BASED ON ENHANCING CORE COMPETITIVENESS
OF ENTERPRISES - A CASE STUDY OF COMPANY
Y
Weixi Zheng, Sittichai
Thammasane
1239-1248THE
IMPACT OF THE SPORTING EVENTS QUALITY ON
CUSTOMER DECISION-MAKING: CASE STUDY IN
BANGKOK, THAILAND
Teerapong
Pongpeng, Pimploi Tirastittam, Patsara
Sirikamonsin, Benya
Whangmahaporn
111-120GUIDELINES
FOR PROFESSIONAL DEVELOPMENT OF TEACHERS
IN GUIZHOU TONGREN DATA VOCATIONAL
COLLEGE
Jiangli An , Thada
Siththadai
1299-1303THE
RELATIONSHIP BETWEEN INNOVATION TRAINING
ON TEACHER COMPETENCE: A LITERATURE
REVIEW
Dingcai Liang, Teerapong
Pongpeng
593-599WORLD
INTANGIBLE CULTURAL HERITAGE
-EXTENSIVENESS COMMUNICATION OF KUNQU
OPERA
Yibo Li, Somdech
Rungsrisawat
754-758A
STUDY OF THE FACTORS INFLUENCING THE
WORK PERFORMANCE OF BANK EMPLOYEES IN
COMMERCIAL BANKS IN CHINA: THE CASE OF
ZHENGZHOU GUANGFA COMMERCIAL
BANK
Yuanpei Wang, Preecha
Wararatchai
874-884BASED
ON THE RELATIONSHIP OF CLOTHING DESIGN,
MASLOW'S HIERARCHY AND
COLOR
Chunping
Liu
990-994THE
CURRENT SITUATION OF SPORT TOURISM
MANAGEMENT FOR SUSTAINABLE IN SICHUAN
PROVINCE, CHINA
Dongdong Wang,
Bunjob Piromkam
1157-1162AWARENESS
OF THE IMPORTANCE OF UDON THANI YOUTH IN
THE FIELD OF NATURAL RESOURCES AND
ENVIRONMENTAL
CONSERVATION
Waleerat Sangchai,
Thanadol Armartpon
248-253MEDIATING
EFFECT OF JOB SATISFACTION ON
RELATIONSHIP BETWEEN TQM PRACTICES
AND SUSTAINABLE PERFORMANCE: A
CONCEPTUAL FRAMEWORK FOR HOSPITALS IN
GUANGXI, CHINA
Jieru Quan,
Muhammad Shahid
1355-1366THE
IMPACT OF HUMAN CAPITAL AND SOCIAL
CAPITAL ON THE EMPLOYMENT QUALITY OF
UNIVERSITY GRADUATES: A MEDIATING ROLE
BASED ON CAREER DEVELOPMENT
Hang
Zhao, Muhammad Shahid
Khan
659-673CONTINUING
MEDICAL EDUCATION FOR MEDICAL STAFF IN
TERTIARY PUBLIC HOSPITALS RISK EDUCATION
TO IMPROVE MEDICAL SERVICE RESEARCH ON
INFLUENCING FACTORS
Xiaoyang Li,
Niyom Suwandej
801-812RESEARCH
ON THE APPLICATION OF FLEXIBLE
MANAGEMENT IN ENTERPRISE HUMAN RESOURCE
MANAGEMENT
Tingting Zhou,
Pramsuk Huanprapa
930-934RESEARCH
ON INNOVATION AND ENTREPRENEURSHIP
CURRICULUM SYSTEM OF COLLEGE STUDENTS IN
PRIVATE COLLEGES AND
UNIVERSITIES---TAKING YUNNAN DIANCHI
COLLEGE AS AN EXAMPLE
Zhitian
Yang, Nuntiya
Noichun
1033-1042COMMUNITY
SECURITY MANAGEMENT: THE CONCEPTUAL
FRAMEWORK OF DISORDER, SOCIAL COHESION
AND FEAR OF CRIME
Hathaipan
Soonthornpipit, Pannawat
Chuwichein
47-51EXPLORING
THE INFLUENCE OF HUMAN RESOURCE
DEVELOPMENT ON JOB PERFORMANCE IN
THAILAND EDUCATIONAL
INSTITUTIONS
Pannawat
Chuwichein, Pattarawit Yuwattana,
Hathaipan
Soonthornpipit
61-70POTENTIAL
AND ABILITY TO ACCOMMODATE TOURISTS
SAMUT SONGKHRAM PROVINCE (AREA AND
FACILITIES)
Ekgnarong Vorasiha,
Vimolsri sansuk, Yenjit kongpan,
Jiraporn Boonying
71-76MODEL
OF THE MEDIATING EFFECT OF GREEN
INNOVATION STRATEGY BETWEEN TECHNICAL
INNOVATION AND INNOVATION
PERFORMANCE
Niyom Suwandej,
Mooktra Thongves, Natnichar
Kleebbuabarn
77-88GUIDELINE
FOR DEVELOPMENT FOR TOURISM IN PINK
WATER LILY LAKE, UDON THANI
PROVINCE
Thongchai
Surinwarangkoon, Arpaporn Phokajang,
Sutha Pongthawornpinyo, Varangkana
Chitraphan, Chinoros
Thinwilaisakul
89-96RECRUITMENT
AFFECTS THE EFFICIENCY AND WORK
PERFORMANCE OF EMPLOYEES OF PRIVATE
COMPANIES IN THE GAME ONLINE
BUSINESS
Nathayu Wantayakul,
Oraphan Decha, Nuttavut Phonsri,
Thitiwut Srimanop
121-126DRIVING
INNOVATION AND GROWING NETWORK OF
E-SPORTS IN THAILAND
Wichar
kunkum, Nathakorn kumpetch, Mooktra
Thongves
133-140MOTIVATION
IN THE PERFORMANCE OF EMPLOYEES IN SAMUT
SONGKHRAM PROVINCE
Wareeya
Khlungsaeng, Jiraporn Boonying, Panida
Ninaroon, Suttinee
Chairat
141-147HEALTHY
WORK OF FLIGHT ATTENDANTS A CASE STUDY
OF FULL SERVICES AIRLINE IN
THAILAND
Oraphan Decha, Nathayu
Wantayakul, Narumon
Chomchom
148-155AFFECTING
OF ORGANIZATIONAL STRATEGY ON
ORGANIZATIONAL PERFORMANCE FOR MEDIA
AGENCY IN BANGKOK
THAILAND
Peeranthon Saensook,
Montipa Vilasthip, Vimolsri
sansuk
166-174DEVELOPMENTAL
GUIDELINES FOR ADMINISTRATIVE SERVICES
AND DOCUMENTS OF THE FACULTY OF
EDUCATION, SUAN SUNANDHA RAJABHAT
UNIVERSITY
Ravinan Prayanoi,
Panida Ninaroon
197-204GUIDELINES
FOR PROMOTING THE PUBLICATION OF
RESEARCH PAPERS IN NATIONAL AND
INTERNATIONAL JOURNALS OF ACADEMIC
PERSONNEL IN COLLEGE OF INNOVATION AND
MANAGEMENT
Phatthanan
Rotrungwat, Hathaipan
Soonthornpipit
205-210QUESTIONNAIRE
ON SATISFACTION WITH USE OF BUILDINGS
AND LOCATIONS OF THE UDON THANI
PROVINCIAL EDUCATION CENTER SUAN
SUNANDHA RAJABHAT
UNIVERSITY
Charoenchai Phamdin,
Ekkachai Seethamama
211-216PARTICIPATORY
ELECTRICITY SAVING PLANNING INSIDE THE
UDON THANI EDUCATION CENTER SUAN
SUNANDHA RAJABHAT
UNIVERSITY
Supat Somsuk, Srayut
Kuanmaung
217-224DEVELOPMENT
OF PRODUCT PROCESSING PROCESSES FOR
TOURISM, COMMUNITY ENTERPRISES, BAN
CHIANG TOURISM PRODUCT PROCESSING
GROUP
Phirayu Seanbudda,
Amornrat Muenjitnoy, Surapong
Intarapak
225-230THE
DEVELOPMENT OF STUDENT BY IDENTITY
SKILLS INTERPERSONAL RELATIONSHIP AND
RESPONSIBILITY OF UDON THANI EDUCATION
CENTER SUAN SUNANDHA RAJABHAT
UNIVERSITY
Saibua Nonsila,
Waleerat Sangchai
239-247THE
DEVELOPMENT OF AN INTEGRATED MARKETING
COMMUNICATION MODEL TO ENHANCE THE
OPERATIONAL EFFICIENCY OF ENTREPRENEURS
IN THE NAKHA FABRIC MARKET, UDON THANI
PROVINCE
Vasuta Auyapitang,
Suphakarn Sophaporn, Natiyaphon
Tungkhasamit
260-267GUIDELINES
FOR DEVELOPING PARTICIPATION OF
COMMUNITY ENTERPRISE MEMBERS NONGWUASO
DISTRICT UDON THANI
THAILAND
Daranee Daungprom,
Weerapon
Wichayanuparp
281-287MARKETING
MIX FACTORS AFFECTING BUYING BEHAVIOR OF
THAI HERBAL SOAP BANJIK SPA COMMUNITY
ENTERPRISE GROUP CONSUMERS IN UDON THANI
PROVINCE
Chalida Srisunthron,
Weerapon
Wichayanuparp
288-295FACTORS
AFFECTING OPERATIONAL EFFICIENCY OF
ACADEMIC SUPPORT PERSONNEL, COLLEGE OF
INNOVATION AND MANAGEMENT
Supap
Phruekthisarikorn, Chumpon
Rodjam
296-303IMPROVING
ONLINE LATE REGISTRATION SERVICE PROCESS
TO MEET THE NEEDS EFFICIENTLY THROUGH
THE LINE OA CHANNEL
Nuntika
Anuto, Eknarong Vorasiha, Vimonsri
Sansuk
304-309DEVELOPMENT
OF THE WORK MANUAL FOR ETHICS APPROVAL
FOR GRADUATE THESIS, SUAN SUNANDHA
RAJABHAT UNIVERSITY
Sujintana
Boontavee, Kittipong Potimu, Parinya
Kwanmuangvanich
310-314DEVELOPMENT
GUIDELINES OF MEDIA FOR THE PUBLIC
RELATIONS OF THE COLLEGE OF INNOVATION
AND MANAGEMENT, SUAN SUNANDHA RAJABHAT
UNIVERSITY
Peechayanut
Kontongkum, Eknarong
Vorasiha
315-320BUDGET
MANAGEMENT MODELS AFFECTING THE COLLEGE
OF INNOVATION AND MANAGEMENT'S
BUDGET MANAGEMENT
EFFICIENCY
Jurairat Anuphan,
Sirivan Sererat
330-336FACTORS
INFLUENCING THE SELECTION OF STUDY IN
THE DOCTOR OF PHILOSOPHY PROGRAM IN
INNOVATIVE MANAGEMENT AT COLLEGE OF
INNOVATION AND MANAGEMENT, SUAN SUNANDHA
RAJABHAT UNIVERSITY OF CHINESE
STUDENTS
Reeham Che-teh, Tanapol
Kortana
337-345FACTORS
INFLUENCING CHINESE STUDENTS'
DECISION TO STUDY IN THAI UNIVERSITIES:
A CASE STUDY OF SUAN SUNANDHA RAJABHAT
UNIVERSITY
Wisuthtinath
Wipakkitanan, Akramanee
Somjai
346-353PROBLEMS
AND DEVELOPMENT APPROACH ON SUPPLIES
ADMINISTRATION IN COLLEGE OF INNOVATION
AND MANAGEMENT, SUAN SUNANDHA RAJABHAT
UNIVERSITY
Yasmee Cheteh,
Chumpon Rodjam, Jagraval Sukmaltree,
Roongrawee Mungsing
354-362DEVELOPMENT
OF THE ONLINE CLASSROOM BOOKING SYSTEM
OF THE COLLEGE OF INNOVATION AND
MANAGEMENT SUAN SUNANDHA RAJABHAT
UNIVERSITY
Maneerat Thong-on,
Jiraporn Boonying, Yenjit
kongpan
363-371GUIDELINES
FOR IMPROVING THE QUALITY OF SERVICES
FOR FOREIGN STUDENTS: A CASE STUDY OF
CHINESE STUDENTS IN COLLEGE INNOVATION
AND MANAGEMENT, SUAN SUNANDHA RAJABHAT
UNIVERSITY
Sudarat Chirapruk,
Supattra Pranee, Phatthanan
Rotrungwat
380-388AFFECTING
OF CHANEL OF INFORMATION EXPORSURE ON
STUDENTS’ DECISION-MAKING IN
CHOOSING TO STUDY AT COLLEGE INNOVATION
AND MANAGEMENT, SUAN SUNANDHA RAJABHAT
UNIVERSITY
Mananchaya Buakao,
Narubed Tanimpas, Maradee
Siriphat
389-398EFFICIENCY
OF STUDENT ACTIVITIES IN THE COLLEGE OF
INNOVATIONAND MANAGEMENT, SUAN SUNANDHA
RAJABHAT UNIVERSITY
Chana-un
Urairuk, Anuchit
Kulwanich
399-403FACTORS
AFFECTING THE SUCCESS OF THE
IMPLEMENTATION OF EDUCATIONAL QUALITY
ASSURANCE POLICIES OF COLLEGE OF
INNOVATION AND MANAGEMENT, SUAN SUNANDHA
RAJABHAT UNIVERSITY
Rujjaret
Pinthuwat, Wilailuk
Rakbamrung
404-413THE
DIGITAL TECHNOLOGY APPLICATION GUIDELINE
FOR PUBLICIZE EDUCATIONAL PROGRAMS,
COLLEGE OF INNOVATION AND MANAGEMENT
SUAN SUNANDHA RAJABHAT
UNIVERSITY
Manon Arunkiri,
Anuchit Kulwanich
414-419GUIDELINE
FOR DEVELOPING MARKETING STRATEGY FOR
THE ACCOMMODATION BUSINESS IN
SAMUTSONGKHRAM PROVINCE FOR THE NEXT
NORMAL
Kamonluk Phophan, Phiyada
Rotjanakorn, Manon
Arunkiri
420-427JOB
PERFORMANCE AND HUMAN RESOURCE
DEVELOPMENT: A STUDY OF EMPLOYEES IN
BANGKOK
Montipa Vilasthip,
Patsara Sirikamonsin, Phinyaphat
Rattanaprit
428-437A
STUDY OF THE MARKETING MIX OF THAI
LEATHER HANDBAG BRANDS AGAINST IMPORTED
BRANDS
Thanadol Armartpon, Kanda
Teelanont
438-444ENHANCING
PRODUCTION EFFICIENCY OF BAN CHIANG
PROCESSED AGRICULTURAL COMMUNITY
ENTERPRISE GROUP
Napassawan
Kumklong, Srayut Kuanmuang, Amornrat
Muenjitnoy
452-458THE
UTILIZING OF THE FIFO SYSTEM FOR
ANALYSING AND DESIGN INVENTORY CONTROL
WITHIN A COMMUNITY ENTERPRISE GROUP IN
UDON THANI
Amornrat Muenjitnoy,
Surapong Intarapak, Napassawan
Kumklong
459-465GUIDELINES
FOR INCREASING EFFICIENCY IN DEVELOPING
WEBSITES FOR PUBLIC
RELATIONS
Kanlaya Pratapan,
Srayut Kunmaung
466-474DEVELOPMENT
OF PERSONNEL SUPPORT PERSONNEL IN THE
SUAN SUNANDHA RAJABHAT UNIVERSITY,
UDONTHANI EDUCATION CENTER
Kanda
Sarapol, Phirayu
Saenbudda
475-480INCOME
BUDGET ADMINISTRATION OF THE UDON THANI
EDUCATION CENTER SUAN SUNANDHA RAJABHAT
UNIVERSITY
Teerata Pangkasa,
Thanadol Armartpon
488-494STUDENTS
SATISFACTION TOWARDS FINANCIAL AND
ACCOUNTING SERVICES OF UDON THANI
EDUCATION CENTER, SUAN SUNANDHA RAJABHAT
UNIVERSITY
Jinjutha Senachai,
Teerarat
Ammnartcharroen
495-504CULTURAL
LANDSCAPE MANAGEMENT TOWARDS GREEN
NACHOMPOO VILLAGE NAYOONG DISTRICT, UDON
THANI PROVINCE
Teerarat
Amnartcharoen, Kanda Teeranont, Ekkachai
Sithamma
505-513STUDENTS’
SATISFACTION TOWARDS INSTRUCTION AT UDON
THANI EDUCATION CENTER SUAN SUNANDHA
RAJABHAT UNIVERSITY
Jarawan
Khongoon, Ekkachai
Sithamma
514-522NEEDS
AND EXPECTATIONS FOR CONTINUING
EDUCATION IN THE UDON THANI EDUCATION
CENTER SUAN SUNANDHA RAJABHAT UNIVERSITY
FOR HIGH SCHOOL STUDENTS IN THE MUEANG
UDON THANI DISTRICT
Ralita
Kamachaingpin, Teerarat
Ammnartcharroen
523-530WHY
AI-GENERATED PAINTINGS ARE NOT PROTECTED
BY COPYRIGHT LAW
Natasorn
Auekarn, Tattanan Khonglamthan, Paiboon
Chuwatthanakij, Tanawat
Pisitchinda
1256-1261LEGAL
ISSUES OF REAL - ESTATE DEVELOPERS: THE
CASE OF ASHTON ASOKE
Pawita
Kakhai, Kamonwan Yoowattana, Paiboon
Chuwatanakit
1262-1269LOSS
OF INHERITANCE RIGHTS DUE TO BEING
EXCLUDED FROM THE SUCCESSION: A
COMPARATIVE STUDY BETWEEN THAI
LEGISLATION AND THE LAOS PEOPLE'S
DEMOCRATIC REPUBLIC’S
LAW
Tattanan Khonglamthan,
Kamonwan Yoowattana, Pattaravis
Yoowattana, Surasak
Meebua
1270-1277
